Legal Document

Privacy Policy

Learn how Magenta Care collects, uses, and protects your personal and health information in connection with our home infusion nursing services.

Effective Date: February 1, 2026

Introduction

Magenta Care LLC and its affiliates, collectively referred to as "Magenta Care," operate the websites located at https://magentacares.com and https://home.magentacares.com (referred to as the "Platform"). Magenta Care is a licensed home health agency providing specialty infusion nursing services.

Your use of the Platform, its content, products, and services, and any associated websites, software, or applications owned or operated by Magenta Care, collectively known as the "Service," is subject to this Privacy Policy, unless specified otherwise.

Our commitment is to protect your privacy while using our Service. This Privacy Policy explains how Magenta Care collects, uses, and shares information to provide you with the Service. By creating an account, registering, logging in, or accessing the Service, you automatically accept the most recent version of this Privacy Policy.

1. Use Limitations for Minors

Our Service is intended for individuals aged eighteen (18) or the age required by applicable state laws. Users between the ages of thirteen (13) and eighteen (18) may use the Service with parental or legal guardian consent as outlined in our Terms of Service.

The Service is not designed for children under thirteen (13). If we learn that we have collected personal information from a person under thirteen (13), we will take reasonable steps to stop using or storing such information.

2. Protected Health Information

When you create an account with Magenta Care, you share information like your name, email address, and more, which we don't consider as "protected health information." However, certain parts of the Service may involve sharing health or medical data that may be protected under laws.

As a licensed home health agency, Magenta Care may be considered a "covered entity" or "business associate" under HIPAA depending on the services provided. Our partners (Labs, Pharmacies, Physicians, or Specialty Pharmacies) may also be covered entities, and we may be their "business associate."

Magenta Care adheres to HIPAA provisions regarding "protected health information" (PHI) that you provide in connection with our nursing services. Any health information subject to state privacy laws will be managed accordingly.

3. Information Collection

We collect various information when you use the Service, including:

  • Personally identifiable information like your name, contact details, login, and password
  • Information provided when you fill in forms on our website
  • Records of your correspondence with us
  • Transaction details and financial information
  • Demographic data (e.g., gender, date of birth, zip code)
  • Computer, mobile device, and browser information
  • Usage activity and interactions with the Service
  • Billing, payment, and shipping information
  • Electronic signature

If you use the Service on a mobile device, additional information may include your name, telephone number, geolocation, and mobile device ID.

We also collect certain medical information such as health and medical data, visit dates, images or videos shared for diagnosis or treatment, and communications with Providers.

4. How Information Is Collected

Information is collected directly from you when you use the Service, register or subscribe, sign in, or provide information when prompted.

Third parties may provide us with additional information. Identity verification partners may share details like your name and location.

We may use tracking technologies like cookies, web beacons, scripts, and analytic tools to monitor your activities and improve the Service. You can manage these technologies in your browser settings.

5. Use of Information

We and our affiliates and service providers use your information for various purposes, including:

  • Verifying your identity and location
  • Administering your account and processing payments
  • Providing customer support
  • Improving the Service and user experiences
  • Analyzing traffic and user behavior
  • Protecting rights, properties, and enforcing the law

We may also de-identify information and use it for business purposes.

6. Information Disclosure

We have the authority to share your information with third parties in association with delivering our services or as permitted or mandated by law. This includes:

  • Sharing with our subsidiaries and affiliates
  • Disclosing to third-party service providers who assist in facilitating our service
  • Sharing with vendors who help operate our business and administrative activities
  • Sharing with Labs, Pharmacies, Medical Groups, or their Providers to facilitate the provision of services
  • Sharing with potential buyers in cases of mergers or asset sales
  • With your explicit consent
  • To meet legal obligations, court orders, or respond to government requests

7. Data Retention

Magenta Care may retain your information for as long as deemed necessary, which may include fulfilling legal obligations, resolving disputes, enforcing agreements, and delivering services. Magenta Care can dispose of or delete this data at any time, except as stipulated in other agreements or as required by law.

8. Data Security

While information transmitted over the Internet isn't entirely secure, we take measures to protect your Personal Data. You can contribute to this protection by maintaining the confidentiality of your website password. We've implemented security measures to safeguard your data from accidental loss and unauthorized access, use, alteration, and disclosure.

9. Your Rights

You may possess certain rights under applicable data protection laws, including:

  • Access and Update: You can review and amend your Personal Data through your Account page on the Website
  • Right to Restrict Processing: Under certain circumstances, you can request to restrict the use of your Personal Data
  • Right to be Forgotten: You can request the deletion of all your Personal Data
  • Right to Lodge a Complaint: You can file a complaint with your applicable supervisory authority

Contact us at (206) 737-1219 or through our website to exercise these rights.

10. California Privacy Rights (CCPA)

This section supplements the information in this Privacy Policy and outlines how we collect and use Personal Information for California residents.

Information We Collect

We collect the following categories of personal information:

  • Identifiers: Real name, postal address, email address, account name
  • California Customer Records: Name, signature, address, telephone number, financial information, medical information
  • Protected Classifications: Age, race, color, medical condition
  • Commercial Information: Records of products or services purchased
  • Internet Activity: Information on your interaction with our website
  • Geolocation Data: Physical location or movements

Your CCPA Rights

California residents have the right to:

  • Request disclosure of personal information we collect
  • Request deletion of personal information
  • Opt-out of the sale of personal information
  • Non-discrimination for exercising these rights

To exercise these rights, call us at (206) 737-1219 or use our Contact Form at www.magentacares.com.

11. Changes to This Policy

We reserve the right to make changes to this Privacy Notice at any time. Our practice is to post any alterations on this page. If substantial changes are made in how we handle your Personal Data, we will inform you through a notice displayed on the homepage of our website.

Questions about our legal policies? Contact us at [email protected]